When you start a website you must first make sure that you have a passion, product or service that will be interesting to people. Research the other websites in your area of interest. If you are unsure of what you might want to start as a website, try blogging www.blogger.com until you decide what you are truly passionate about. You might set up a blogger.com account, which is free. Start blogging about some of your passions; whether it be art, music, health, people or a business you already have or one you wish to start. As you blog, you may find a certain subject, product or service that is really interesting to you or one that you already have that consumers find interesting.
Make a list of domain names that you would like to use. They should be relevant to the subject of your Website. (i.e.) www.yardcarddirectory.com/ refers to a US and Canada Directory for those in the Lawn Display and Yard Card business. You can easily search for domain names by typing in "domain name search" in the search area. You have several options of registering your website name – try for a .com unless you are an organization and then .org would be best. Profits and non Profits typically use.org.
Once you decide that you are headed in the right direction, then you need to research how to start a website. An excellent website to view is http://www.2createawebsite.com/ Lisa is very knowledgable in many areas of websites, blogging, U-tube and so much more.
You may have a hosting company that sets everything up for you, or you may wish to try something like www.snapmonkey.com/ where you can make changes for one price.
Another great learning website is www.visionofsuccess.com/
Questions or comments are always welcome. marty@lawnexpressions.com
Sincerely,
Marty Miller, www.lawnexpressions.com/ or http://www.yardcarddirectory.com/
Monday, June 21, 2010
Monday, June 7, 2010
WEBSITE SPRUCE UP
1. How often do you look at your website?
2. How often do you make changes?
3. Do you check to see what position your website is on the search engines?
4. Do you ask customers how they found you?
These are all very important for your business. You MUST stay on top of these things and not let your information become outdated. Your service and pricing should be easy to find. No one likes to call to find out prices.
Websites should also have your Contact Information displayed on the HOME page or a link to your information. Consumers do not like to have to spend time finding where this information is located.
In the Yard Card & Lawn Display business, your State should be listed on the Home Page. If someone is looking for a display in a certain State and you only have counties listed on your Home Page, the customer will probably move on to another website. Also if the comsumer types in "Yard Cards, CO" and your State is not listed, your website will not be seen---business lost.
If you are purchasing a product or service on the web be sure that there is an "https" the "s" meaning secure. The site may also have a "lock' displayed on the website, but still must have the "https".
Spruce up your website today! This is your main instrument for good advertising.
"You don't get any rewards out of this life unless you make an investment"
Sincerely,
Marty Miller, http://www.lawnexpressions.com/ http://www.yardcarddirectory.com/
2. How often do you make changes?
3. Do you check to see what position your website is on the search engines?
4. Do you ask customers how they found you?
These are all very important for your business. You MUST stay on top of these things and not let your information become outdated. Your service and pricing should be easy to find. No one likes to call to find out prices.
Websites should also have your Contact Information displayed on the HOME page or a link to your information. Consumers do not like to have to spend time finding where this information is located.
In the Yard Card & Lawn Display business, your State should be listed on the Home Page. If someone is looking for a display in a certain State and you only have counties listed on your Home Page, the customer will probably move on to another website. Also if the comsumer types in "Yard Cards, CO" and your State is not listed, your website will not be seen---business lost.
If you are purchasing a product or service on the web be sure that there is an "https" the "s" meaning secure. The site may also have a "lock' displayed on the website, but still must have the "https".
Spruce up your website today! This is your main instrument for good advertising.
"You don't get any rewards out of this life unless you make an investment"
Sincerely,
Marty Miller, http://www.lawnexpressions.com/ http://www.yardcarddirectory.com/
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